Pricing

One service. One percent.

Full broker representation — no tiers, no packages to decode. You control property access and any optional marketing.

$5,000 minimum · $12,500 maximum

$0 due to list

You pay nothing to list — the 1% is due only at a successful closing.

Rock Realty 1%

Full Hawaiʻi County MLS listing — appears on Zillow, Realtor.com, and Redfin
Broker pricing strategy and final listing review
Nalu — our AI assistant — answers every call, text, and web chat and books tours, 24/7
Seller-hosted or approved lockbox showings
Broker-handled offers and negotiation
Transaction coordination through closing

Rock Realty's 1% is due only at a successful closing — if your home doesn't sell, you don't owe it. Optional vendor services (photography, signs) are quoted and approved separately. Buyer-side compensation, if offered, is separate and negotiable.

Savings calculator

See your savings

Slide to your home’s value. The math updates as you go.

Home value

$200,000$3,000,000

Rock Realty's fee is 1%, with a $5,000 minimum and $12,500 maximum.

A 2.5% listing commission would cost

$18,750

With Rock Realty you keep

$11,250

Brokerage fee: $7,500 · $0 to start · balance only when you close

Compared with a 2.5% listing-side commission. Whether to offer a buyer’s-agent cooperation fee is your call, decided at offer time — your broker will walk you through it.

The comparison

What you keep at three prices

Sale price	Traditional 2.5% listing side	Rock Realty 1%	You keep
$500,000	$12,500	$5,000	$7,500
$850,000	$21,250	$8,500	$12,750
$1,500,000	$37,500	$12,500	$25,000

Optional, à la carte

Add only what you want

Planning ranges only — you approve the exact amount before paying. Availability, travel, property size, and weather can change the quote.

Service	Planning range	Notes
Professional photos	Usually $350–$650	Interior and exterior MLS photography. Exact quote depends on location and size.
Aerial / drone	Usually $150–$350	FAA-compliant aerial stills, when weather, airspace, and location allow.
Twilight shoot	Usually $150–$300	Dusk exterior coverage, subject to photographer availability and weather.
Listing video	Usually $350–$700	Edited property walkthrough. Scope and travel affect the final quote.
3D walkthrough	Usually $250–$500	Matterport or similar tour; larger homes and hosting may cost more.
Custom yard sign	Quote before purchase	Custom sign and shipping, purchased only after you approve the final cost.
Lockbox rental	Refundable hold; amount confirmed	Broker-approved device with return label and written replacement terms.

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